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the Portfolio

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🪄 Products

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< Product Summary

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👁️‍🗨️ Glance

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Construction and renovation generate some of the most material-intensive waste streams in everyday life. From discarded metals and sanitary fixtures to leftover components, valuable materials are routinely treated as disposable due to fragmented processes, limited reuse infrastructure, and design systems that prioritize speed over continuity.

tæjdīd emerged from confronting this contradiction at a personal and professional level. Rather than addressing waste as an afterthought or a downstream optimization problem, the project reframes reuse as a design input, exploring how architectural thinking and material systems can support low-waste practices across construction, interiors, and everyday objects.

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🕳️ Problem

In construction and renovation workflows, valuable materials are routinely discarded once they fall outside their original function. Most systems treat materials as disposable, even when they retain structural and functional value.

Existing recycling models focus on breaking materials down into raw inputs, which is energy-intensive and removes design agency. At the same time, reuse in construction is often informal, unstandardized, and disconnected from contemporary design expectations.

The core problem was not waste itself, but the absence of a system that allows reuse to be intentional, accessible, and architecturally viable.

architects and builders lack easy access to high-quality recycled materials, while innovative techniques like sheet-press recycling remain underutilized or non-scalable in Iran.

Promoting a circular economy to reduce construction waste (a major portion of urban landfill) and enable sustainable, cost-effective design without additional expenses.


🔦 Research & Insights

Construction and renovation are among the largest sources of solid waste globally.